Sunday, January 18, 2009

How Deep are Your Roots?

It's the biggest question that most Internet marketers, and business owners are asking...'How can I be successful and make money with my business?...or 'Why can't I make money with my business?

Those are two of the questions that I get asked all the time. A lot of people would answer those in different ways. Some would say it's your program, it's your product, it's your lack of advertising etc...they would try and breakdown your marketing efforts and pin the failures on just that, your marketing.

To me there's only one answer...are you ready? More than 90% of the time there is only one answer to that question...it's YOU! Look, if others are making money and being successful promoting the same products and services within your company, or similar companies, then the reason your not is; not the company, it's not the product or service you sell, it's not the compensation plan, because those that are successful are using those same basic resources that you are.

So...if your not succeeding and you know others are, then the only answer would have to be YOU...wouldn't it?

I love to use pro sports analogy to get my point across. Most of the time with pro athletes, those that perform the best get paid the best. And to perform the best you must first work on YOU...so you can be the best you can be in your chosen field.

I know this may be hard for you to swallow but the fact remains, if you want to be a success in your business, you first have to work on 'being the best you can be' period.

When you look at a tree, you see the trunk, the branches and leaves. What you don't see is the most important part of any tree...the roots. The roots go deep in the earth to give the tree the stability to withstand the elements of nature that would otherwise topple the tree over.

Where I live, Lethbridge, Alberta, Canada, we are famous for our 'Chinook Winds' that blow. A Chinook is a warm, westerly wind that blow throughout the year. They can change the temperature form -20c to + 10c in a matter of hours. They can reach speeds of 60 to 80 miles per hour. With winds like that, the trees here must have better root systems then most other places in the world...and they do. Nature has realized that the only way the tree will remain standing, flourish and grow, is to have a deep rooted system in place...right from the beginning.

Once you work on building a solid root system or base for your business, only then will you have the stability to withstand everything that will be thrown at, tearing down your successes. Only then will you have the ability to focus on exactly what you need to be doing to continue to build, expand and grow your business.

Start at the roots, then build upwards. When you take this advice, and use it, there will be no stopping your march to the top.

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