The Lemonade Stand

It's the 4th of October in western Canada...the beginning of fall. Although it's still pretty nice as far as the temperature goes, the leaves are turning, and starting to fall.

I notice that my neighbors kids have set up a lemonade stand next door, something we've all done I'm sure, in our own childhood. I'm sitting on my deck and hear their parents saying that they won't sell anything because it's not hot enough, not enough traffic, not this, not that and so on. The kids simply ignored them and continued setting things up.

Low and behold, they get a customer, then another, then another customer.

In a matter of 15 minutes there must have been 8-10 customers there. They made money that day, and served the needs of their customers.

How you ask? Two girls standing on the corner with signs that offered lemonade at 5 cents a glass, then they sold them cookies at a $1 per...needless to say, with a bag containing about 24 cookies, they did OK.

It's very similar to one of the most successful business models ever, McDonalds. Get them in with the cheap burgers, then upsell with the drinks and stuff that have a huge profit margin. Crazy that some 9 and 10 year olds are using the same model.

People like Donald Trump, Bill Gates, Ray Croc, etc...have the mindset of 'anything is possible' and only listen to those that they gain knowledge and strength from.

Why is it then, when we, as adults, try and start our own home based/internet business, we tend to listen more to those around us...family and friends...that say we can't do it, we can't make money doing that, won't work etc...

Develop the 'knowledge' of an adult mind, and the 'anything's possible and creativity' mindset that we had when we were kids, we would never listen to anyone tell us that 'we can't do that' ever again.